Select Projects

Durham County Public Library

We created this video in 2020 to showcase the opening of the world-class public library in downtown Durham. Originally slated to open its doors to the public in April 2020, the Main branch downtown was forced to remain closed amidst Covid-19. In order to give patrons a sneak peek into the new space, we created this video for the Durham Library Foundation.

White Oak Pastures

We have partnered with White Oak Pastures since 2007 to bring the narrative of this century-old farm in south Georgia to customers of sustainable meat all over the world. The Harris family at White Oak Pastures is the industry leader in regenerative agriculture, taking a holistic management approach to the raising of 10+ species.

Anson Mills + La Farm Bakery

Glenn Roberts of Anson Mills is collaborating with Lionel Vatinet of La Farm Bakery to bring heirloom grains and fresh bread to Whole Foods Market in North Carolina.

They Came For Shrimp & Grits: The Life & Work of Bill Neal

A 2015 commission from the Southern Foodways Alliance, this film documents the legacy of famed North Carolina chef Bill Neal, who changed the face of Southern restaurant cuisine when he opened Crook’s Corner in Chapel Hill, North Carolina, in 1982.

Applegate’s The New Food Collective

Proud to lead the content creation documenting farmers for Applegate’s 2019 launch of The New Food Collective. I spent several days on farms in Kentucky, Missouri, and Georgia, capturing stories of pasture-raised hog production and regenerative farming practices for video storytelling and still photography marketing purposes. The New Food Collective is a new premium brand of Applegate featuring a line of fresh sausages made with certified grass-fed pork.

Muddy Pond Sorghum Mill: Whole Foods Market

Deep in the hills of Tennessee's Cumberland Plateau, in the small community of Muddy Pond, Mark and Sherry Guenther have mastered the art of slow-cooking sorghum syrup. Mark learned from his parents the traditional process of boiling down the sorghum cane on a steam table to produce pure sorghum syrup with no additives.

Karen Barker: There’s No Such Thing As Bad Pie

Created in 2018 for the Southern Foodways Alliance, "There's No Such Thing As Bad Pie" honors the work of the late Karen Barker of Magnolia Grill in Durham, NC.

Chef Marc Vetri: Whole Foods Market

The story of a collaboration between Philadelphia chef Marc Vetri, Whole Foods Market, and the folks at Castle Valley Mill who are working to bring locally-milled bread to the city of Philadelphia.

Peruvian Blue Tilapia: Whole Foods Market

Forget the hormones, antibiotics and bleaches other fisheries use as a crutch, ArtisanFish sticks to clean, innovative aquaculture. Their farm, located deep in the heart of northern Peru, uses the best practices to farm their signature Peruvian Blue tilapia for a thicker, more flavorful fillet.

Chapel Hill Creamery: Whole Foods Market

A videos series leveraging and localizing the Whole Foods "Values Matter" ad campaign, putting local producers in the South at the forefront, talking about why they do what they do.